For any business, losing customers can really hurt your bottom line. That’s why smart companies know customer retention is just as important as acquisition. In fact, according to Neil Patel, “Acquiring a new customer can cost up to 7 times more than selling to an existing customer.” As a business owner or marketing decision-maker, you […]
Building a distinctive brand identity is crucial for any business wanting to stand out these days. Customizing your WordPress site can help you achieve this. Consumers are becoming more discerning and educated, seeking brands with compatible values and the ability to deliver real value. Fortunately, customizing your WordPress website is one of the best ways […]
Making mistakes when you create a WordPress website is almost inevitable. Though some errors are easily remedied, others can lead to substantial costs and jeopardize your business if not corrected. It’s wise to consider the top eight mistakes your developer should avoid. Here is a list of the most common mistakes that may occur when developing […]
WordPress security is something every website owner should take seriously. If you’re unsure where to start, having a checklist to ensure your WordPress website is secure can make all the difference. According to PatchStach, a cybersecurity company focused on the WordPress environment, “Google quarantines around 10,000 suspicious websites every day and puts them on a ‘Google blacklist.’” According […]
During a recent conversation with a fellow entrepreneur, we somehow ended up talking about TV shows we both enjoy. One that came up was MythBusters—there’s just something fun about watching a team use science to bust common myths we’ve all heard. That got me thinking about the top 10 most common WordPress myths that many people still believe—and […]
A few years ago, I had a friend who was facing a pretty common business dilemma — she wanted a website for her business, but she didn’t have any programming skills. Knowing my background in web development, she came to me for some advice. That’s when I suggested that she try her hand at building […]
What Does a Business Need in Order to Gain Success? To be honest, your WordPress website needs many things—a capable leader, a well-developed business plan, clear goals, and, most importantly, a great team. While teamwork has many proven benefits, some still wonder, “Who should you trust with your WordPress website?”. Some believe that all a business […]
In today’s world, having a business and no website is like trying to drive a car with no engine. Sure, you can reach your destination if you get out and push your car, but wouldn’t it be a lot easier if you just had the engine in the first place? That’s the power of having the […]
Working in a field for a long time makes you more knowledgeable. It also makes you more experienced over time. With enough experience, you start noticing patterns when dealing with clients. One common pattern in web development is the recurring question: how many plugins are too many? When it comes to websites, many things can and will […]
If your business is growing, then congratulations—you’re clearly doing one thing, or many things, right. But with growth comes more website visitors, and that usually means you need a dependable development team by your side. That’s exactly what to ask when looking for WordPress development services—how to choose a team that supports your business as it […]
Coming up with a good website specification is not easy. It’s something that needs a lot of attention, research, and consideration. A good website specification will bring everybody on the same page. The client will know what to expect, and the developers will know what to code. The testers will know what to check, and […]