As much as she tried, Cristine couldn’t get over the disappointing experience she has just gone through an hour ago at her salon.
“You shouldn’t be in this business!” said what seemed to be an important client at Cristine’s recently opened salon in Los Angeles. “If I had known this is the best make-up you can come up with, I would have done it myself,” said the client as she looked back right before she stepped out the salon.

As if the first statement wasn’t enough, the second one has made Cristine burst into tears. She had recently opened her very own super-trendy beauty salon. While she had gone through a lot to make her dream finally come true, this experience came as a shock.
She was a well-trained make-up artist—one of the best in the area—yet today she felt small and helpless. You see, Cristine is the kind of professional who makes sure you do not walk out of her salon unhappy. And here she is, witnessing how the mayor’s wife just left her salon highly disappointed.
Cristine knew she couldn’t just sit around and do nothing about it. But what could she possibly do to turn things around? She had no idea whether this was a situation she could fix. Your Business Idea Can Solve Someone’s Problem, she reminded herself. But at that moment she wasn’t sure how.
I mean, her reputation was at stake, which meant her business was, too.
Imagine all the clients she might lose due to one simple misunderstanding. After all, the mayor’s wife had promised Cristine she would let her book-club friends and the local party planners know about Cristine’s amazing beauty skills. Now Cristine feared that promise would still hold true—but from a negative point of view.
It was time to act. And fast.
So, that day Cristine continued with her appointments and figured she’d come up with a solution by the next morning at the latest. She felt anxious but was more focused than ever. Another unhappy client was the last thing she needed.
Luckily, her last appointment of the day would bring the solution to her problem without her even realizing it. While creating a beautiful, artsy make-up look for her client, Cristine heard about an online platform for educating make-up artists and answering beauty-related questions.
Now, obviously, she wasn’t desperate for advice—she was one of the best, after all. But she believed any true professional can always learn and become better. She had the mindset of a leader who isn’t afraid to admit mistakes and, when necessary, ask for help.
That night Cristine researched the platform. She discovered some of the industry’s brightest experts ready to answer pressing beauty questions. Well, Cristine certainly had one: what could have gone wrong with the mayor’s wife’s look?
Determined to find answers and repair the day’s failure, Cristine joined the site and shared her story with an online beauty coach. Not only did she uncover what she might have done differently; she also found an inclusive community that thrives on innovation and celebrates beauty in every unique form. Your Business Idea Can Solve Someone’s Problem—and Cristine realized her next step was to channel that principle, refine her services, and rebuild trust with the mayor’s wife and every client to follow.

Your Business Idea Can Solve Someone’s Problem
The next week Cristine called up the lawyer’s wife, apologized, and respectfully asked her to give her another chance to get it right. Fortunately, she agreed. When done with her makeup, Cristine saw her client smiling while giving her the most rewarding hug Cristine needed. That along with the words “Now you can still see me but in a better version. I love it. You really are talented, clearly, it was a misunderstanding.”
And at that moment Cristine realized the importance of an inclusive online community where you can find relevant and much-needed answers to some questions you may be missing the answers to – or simply get a different point of view from other professionals. Sometimes a simple answer discovered at the right moment can completely save a situation and turn things around.
Cristine went from “You shouldn’t be in this business!” to “You really are talented—clearly, it was a misunderstanding,” all because she discovered the right place online at the perfect moment. Your Business Idea Can Solve Someone’s Problem—and, in this case, it solved Cristine’s own crisis first.
Who knows how things would have unraveled if Cristine hadn’t crossed paths with those beauty coaches eager to share great advice and smart tips? Instead, their guidance proved once again that Your Business Idea Can Solve Someone’s Problem, transforming a looming reputation disaster into a glowing endorsement.
So, don’t be afraid to launch your online business idea. You never know who is in need of your services. And who knows? You could be someone’s “right place at the right moment”.